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Marketing Your Library Makeover
Wednesday, January 22, 2025
12:00 - 1:00 p.m.
Online (Zoom)
A renovation at your library, whether it’s as small as some new furniture or the building of an entirely new building, is an exciting but also daunting marketing opportunity.
How do you honor your library’s past and your patrons’ memories? How should you best convey vital information to ensure a smooth transition to the new space? Finally, how do you keep the excitement alive after the grand opening has come and gone?
In this webinar, marketers from Helen Plum Library will share their best practices, tips, and lessons learned from promoting throughout the process.
All ILA Noon Network webinars are free. The webinar recordings are available to ILA personal members shortly after the webinars. Registration for all live webinars is limited to Illinois libraries.
About the Speakers
Emily Bradshaw is the Marketing Content Coordinator at Helen Plum Library in Lombard, Illinois. In this role, Emily manages the library’s social media accounts and email communications and coordinates with the Marketing Department and other library staff on special projects and promotions. Emily earned her MLIS and BA in English from the University of Illinois at Urbana-Champaign.
Sue Wilsey is the Director of Strategic Communications and Marketing at the Helen Plum Library in Lombard, Illinois.