-
About
- Annual Reports
- Awards, Grants, and Scholarships
- Bylaws
- Executive Board
- FAQ for Committee Chairs and Forum Managers
- ILA and Diversity, Equity, and Inclusion
- ILA Fiscal Policies
- ILA's Origins, Presidents, and Executive Directors
- ILA Store
- Remote Learning
- Strategic Plan
- Staff
- Frequently Asked Questions
-
Advocacy
- Submit Legislative Proposals to the ILA Public Policy Committee
- Advocacy Policies and Procedures
- More Than a Building
- Census 2020 Resources
- Creating or Changing Illinois State Library Law
- Illinois Minimum Wage Resources
- Intro to Property Taxes for IL Libraries
- ILA Public Policy Principles
- Legislative Issues
- Libraries and Immigration Enforcement
- Making Your Case
- Ready, Set, Advocate
- TIFs and Public Library Districts in Illinois
- Top Ten Advocacy Tips
- Unite Against Book Bans in Illinois
-
Committees
- Advocacy Committee
- Awards Committee
- Conference Program Committee, 2025
- Diversity Committee
- Finance Committee
- Fundraising Committee
- ILA Reporter Advisory Committee
- Illinois Libraries Present Committee
- Intellectual Freedom Committee
- iREAD Committee
- Nominating Committee
- Public Policy Committee
- Reaching Forward North Committee
- Reaching Forward South Committee
- Serving Our Public Committee
-
Events
- Calendar
- Events Registration Process
- Statement of Appropriate Conduct
- Legislative Meetups
- Illinois Youth Services Institute
- Library Trustee Forum Spring Webinars
- Reaching Forward South Conference
- Marketing Forum Mini-Conference
- Reaching Forward North Conference
- Annual Conference
- ILA Noon Network
- Webinar Archive
-
Forums
- Human Resources & Administration Forum (HRAF)
- Illinois Association of College & Research Libraries Forum (IACRL)
- Library Trustee Forum (LTF)
- Marketing Forum (MF)
- Resources & Technical Services Forum (RTSF)
- Small and Rural Libraries Forum (SARL)
- Students and New Professionals Forum (SANP)
- Young Adult Services Forum (YASF)
- Youth Services Forum (YSF)
- Initiatives
- Membership
- Publications
ILA Marketing Forum 2025 Mini-Conference
Reviving Your Marketing, Creating New Traditions
Friday, April 25, 2025
Online (Zoom)
9:30 a.m. - 4:00 p.m.
Friday, May 16, 2025
Schaumburg Township District Library
9:30 a.m. - 4:00 p.m.
Registration is now open for the ILA Marketing Forum 2025 Mini-Conference!
This year's mini-conference is a hybrid event, scheduled for Friday, April 25 (virtual) and Friday, May 16 (in-person) at the Schaumburg Township District Library.
The theme, "Reviving Your Marketing, Creating New Traditions," focuses on the importance of shaking things up and embracing fresh approaches to marketing and communication projects.
More information about the mini-conference, including the schedules, sessions, and speaker's presentations, will be available soon, so stay tuned!
The registration deadline for the virtual event is Monday, April 21, 2025. For the in-person event, the registration deadline is Friday, May 9, 2025. If you have any questions about the conference, please contact Tamara Jenkins at tjenkins@ila.org.
The recording of the virtual event will be sent 1-3 days following the event to all registered attendees. The in-person event will not be recorded.
Lunch is included with registration for the in-person session. All in-person registrants will receive an email by or on Monday, May 12, 2025, to choose their lunch option, catered by Panera Bread.
Registration Rates
Mini-Conference Registration | Single Session | Both Sessions |
ILA Personal & Institutional Members | $35 (virtual)/$50 (in-person) | $70 |
Illinois Non-Members | $45 (virtual)/$60 (in-person) | $85 |
Out-of-State Registration* | $100 (virtual only) | Not Available |
* Please note that if you are out-of-state and you do not register at the appropriate rate, your registration will be adjusted and an invoice will be sent for any difference in rates. The in-person portion of the mini-conference is not open to out-of-state attendees.
If you have any questions about registration, please email ila@ila.org
Statement of Appropriate Conduct - All participants are expected to observe the rules and behaviors described in the Statement of Appropriate Conduct in all conference venues.
Cancellation Policy - Cancellations for the in-person session must be received in writing by Friday, May 9, 2025. E-mail your cancellation request to ila@ila.org.
Cancellations received in time will get a refund and are subject to a $15 processing fee.
Please note that the virtual session will be recorded and the recording will be shared only with those registered for the event. We do not accept cancellations for the virtual session 1.
SCHEDULES - COMING SOON!
About the Speakers

Meghan Kowalski is the Outreach and Reference Librarian at the University of the District of Columbia. Previously, she worked at The Catholic University of America's Mullen Library where she held positions in both public and technical services.
She regularly presents and publishes on topics related to library leadership, marketing, and instruction. She is the author of the newsletters “Content Prompt” (https://contentprompt.substack.com) and “The Weekly Wrap” (https://meghankowalski.substack.com/).
You can also visit her website (www.meghankowalski.com) to see a portfolio of her work and read her blog.

Alexa Heinrich is an award-winning social media manager in northern Illinois, the creator of the popular websites Accessible Social and Social Media Tea, and the author of Accessible Social: a beginner's guide to creating inclusive social media content.
She is a passionate advocate for creating accessible and inclusive content for social media and has given presentations on the subject to digital professionals at numerous brands, organizations, and events around the world including Harvard University, the National ADA Symposium, the World Health Organization, and the U.S. Congressional Progressive Caucus.